Senior care service in south King County earns national notice

Comfort Keepers of South King County received national recognition in January with a place in Entrepreneur Magazine’s annual Franchise 500 rankings for 2013.

The magazine cited Comfort Keepers as the leading franchise within the senior care category, as well as 59th among the top 500 franchises overall.

Kim Sanchez, owner of Comfort Keepers of South King County, said, “This kind of recognition among all franchises, nationally, is rare. It’s something all of us at our office, as well as the 700-plus locations around the world, can be proud of.”

But Sanchez said the needs of its clients are most important to Comfort Keepers.

“Ultimately, it is what we do each and every day that matters most. We help seniors to live independently within the comfort of their own homes,” she said.

Comfort Keepers was founded in 1998. In 2009, franchisor CK Franchising Inc. was purchased by Sodexo, an international food and facilities management company.

Entrepreneur’s 34th annual Franchise 500 ranking reveals the impact of the newest trends and the industries poised for growth, according to the magazine. All companies, regardless of size, are judged by the same criteria — objective, quantifiable measures of the franchise operation. Magazine officials said the most important factors include financial strength and stability, growth rate, and size of the system.

According to Entrepreneur, the ranking shows that many of the most competitive companies are those that go after a specific demographic. Among the top growing demographic categories nationally is senior care.